CS4196 IMPRESSION MANAGEMENT & SELF-PRESENTATION ONLINE

This course introduces the communicatory, psychological, and social aspects of impression management and self-presentation at three different levels: Intrapersonal, Interpersonal, and Group. This course also aims to promote deeper thinking as to how various action possibilities enabled by digital technologies (e.g., social media) can facilitate or hinder the ways by which people manage others? impressions of themselves and/or self-present when online. This course is suitable for students interested to have an in-depth understanding of one important aspect of Online Communication: Impression Management and Self-Presentation. Students who take the course will gain the expertise and critical reasoning ability to evaluate how identities are enacted and interpreted in an online context, and acquire the skills needed apply the principles most relevant to effective impression management/self-presentation in their daily lives.