CB4216 ENTREPRENEURSHIP IN MEDTECH & BIOTECHNOLOGY

New medical technologies enable better, faster and/or cheaper diagnosis and treatment of health problems, facilitating timely intervention and improving health outcomes. Successful commercialization of innovative medical and health products is critical to translate significant medical research and breakthrough into social impact by improving patient care and generate economic value. This course provides students with interest in medical innovation and entrepreneurship with a systematic scientific framework towards a commercialization pathway for biotechnology and medical devices. Entrepreneurship is not only a mindset, but can be taught as a skillset to significantly improve the odds of creating a successful and impactful ventures. The course is designed as an integrated toolbox by introducing key lean start-up fundamentals and presenting practical guides in customer discovery and market validation, MedTech product development and regulation, and business model design. These concepts will also be illustrated with selected case study of biotech and medtech start-ups. Through lectures by instructors and interaction with industry mentors/stakeholders, student teams will learn and practice how to evaluate commercialization strategy for biomedical technologies. Each team under the guidance of an instructor and/or industry mentor will develop a pitch deck/presentation for a chosen technology, a business model canvas, and a short video clip about their project idea.